🚄 Are We Too Impatient to Be Intelligent?

A fun, spiky challenge to our relationship with time and efficiency. Rory Sutherland's killer example: what if the brief for High Speed 2 had gone to Disney instead of engineering firms? 'They'd have said: the right question is how do we make the journey between London and Manchester so enjoyable that people feel stupid going by car?' Why does that question never get asked? Because it's open-ended — and businesses and governments aren't looking to solve problems so much as to win arguments, closing down the solution space to avoid the risk of blame.